Skip to main content

Message from the Board Chair

I am pleased to report out to our Members on BCAA’s 2018 fiscal year. The mandate of BCAA’s Board of Directors is to steward our organization and create more and lasting benefits for our Members. We are in a rapidly changing world with a variety of challenges for our organization. Nevertheless, in 2018 against this backdrop, BCAA retained its strong position providing an ever-growing number of quality services that made a significant positive impact in the lives of our Members and BC’s communities. Your Board is confident that BCAA is in a strong position with an effective strategy to address continuing challenges and to meet and anticipate the evolving needs of you—our Members.

Looking further into the future

In our 2018 fiscal year, the CEO and management team, with the Board’s involvement, completed significant work to challenge and refresh BCAA’s strategic plan. Extending our vision to the year 2030 provided a fresh perspective and the confidence to re-confirm our path. The Board supports management’s continued commitment to our 3 core strategies to increase BCAA’s relevance, deliver amazing Member experiences and strengthen BCAA’s foundation. This includes a clear focus on three key areas: exploring approaches to broaden the appeal of Membership both on and offline, evolving ways to better protect and insure our Members, and embracing new mobility solutions (in its broadest sense) – including some fascinating new possibilities around the growing “sharing economy”. More investment in data, analytics and digital technologies will position BCAA to evolve, innovate and succeed in our fast-moving world.

Leadership and our dedicated team

The Board is proud of the quality and strength of BCAA’s leadership team. The Board continues to be satisfied with the quality and strength of BCAA’s leadership team. We congratulate CEO, Shom Sen on being rated as a 2018 Top CEO in Canada by Glassdoor. This is noteworthy as the award is based on anonymous feedback from employees. BCAA was once more recognized as a gold level Canadian Best Employer by Aon and also won the 2018 YWCA Outstanding Workplace Award. These accolades speak to the management team’s clear and strong commitment to putting our Members first, and specifically to foster and support effective, inspiring leadership, high team engagement and an enviable workplace culture at BCAA. Our people are our biggest asset and have an incredible, shared purpose to serve our Members and customers. The Board is pleased to note that our team’s engagement (measured by Aon) reached its highest ever level.

Our thanks

On behalf of BCAA’s Board of Directors and management team, I would like to thank Board Director, Susan Steeves, who will step down in March, after completing her 12-year term. Susan brought to BCAA her leadership and extensive experience of project management and commercial design. She has made tremendous contributions, particularly serving and at times chairing our Governance Committee, as well as serving on other committees, notably Finance & Investment, and Human Resources. We appreciate all she has done for BCAA and wish her well.

The Board confidently looks forward to 2019 and beyond. On behalf of all Directors, I would like to thank BCAA’s employees who continue to demonstrate the loyalty, commitment and initiative to insure the association’s progress towards its strategic goals. We are truly appreciative that you work so tirelessly to meet and exceed the expectations of our members each and every day.

Roger Barnsley Signature

Roger Barnsley